Vice President of Sales and Marketing

COMPANY:

Private equity-backed building products company based in the Southeast with a route to market through dealer channel.

REPORTS/RELATIONSHIPS:

This position will report directly to ­­­­the CEO and will lead all marketing and sales team members, including district sales managers, company store salespeople, and the inside sales team. He/she will build the marketing department and oversee all agency relationships.

BASIC FUNCTIONS:

The Vice President of Sales and Marketing will be responsible for structuring and leading all facets of the sales and marketing functions, including serving as a member of the executive team who sets and implements the overall strategic direction for the company.

Specific duties will include, but not necessarily be limited to:

  • Develop the strategy, systems, processes, and structure of the sales and marketing organization, including recruitment and selection of team members and design of the compensation structure.
  • Develop and execute brand and go-to-market strategies.
  • Provide ongoing performance management of the internal sales force to meet company growth and profitability targets.
  • Develop impactful and cost-efficient marketing programs to increase sales funnel and relationships with distributors.
  • Cultivate and manage a strong S&OP process with operations and supply chain functions to effectively meet customer expectations.
  • Implement and drive a results-oriented sales function with clear metrics and reporting.
  • Lead strategic market analysis and annual planning directly linked to data and insights to expand sales funnel and capture market share.

REQUIREMENTS:

  • Minimum of 10 years of experience in sales of similar products sold through dealer channel; immediate building products experience preferred but not required.
  • Proven ability to develop a professional sales team (people, processes, systems, compensation plans, etc.) and implement detailed processes, metrics, and KPIs.
  • Outstanding interpersonal and negotiation skills with the ability to form positive relationships with all levels of an organization, internally and with key customers.
  • Solid financial skills with a working knowledge of the financial components that drive the company’s profitability.
  • Data-driven and results-oriented leader with a demonstrated track record of driving sales growth, customer expansion, and market share growth; experience working with CRM systems.
  • Significant hands-on leadership while developing the team, creating processes, and delivering on sales and marketing targets; experience managing pricing/product development is desirable.
  • Validated leadership experience of a geographically dispersed sales force; buildout experience of people, processes, and systems preferred; ability to motivate others and foster a strong team environment.
  • Evaluate and lead new market entry and develop the team needed to execute; provide intensive sales training and follow-up to ensure the team meets or exceeds established sales goals.
  • Strong influential leadership capability with internal and external relationships.
  • Effectively convert strategies into tactical deployment that meets growth targets and company objectives.
  • Location can be flexible or remote; ability to spend meaningful time with executive team and key customers; travel 50% plus.

COMPENSATION:

Compensation will be commensurate with experience including a competitive base salary, bonus opportunity, and competitive benefits package.

CONTACT INFORMATION:

Cutter Davis, Associate
704.377.0362